10 Tips for writing quality content and blog posts for your website

Below are a few key factors to keep in mind when developing pages of content and blog posts for your sites.

GOOD content/posts:

1. Gives helpful guidance or tips = Is “link worthy” (liked by Google who wants a good experience for users who visit your site)
2. Relevant and of interest to your audience
3. Easy to understand by readers 
4. Well written with good grammar and no spelling errors
5. Aligns with the practice areas, services, or products of your firm/business
6. Includes one keyword term that would be used by a consumer who is looking for information about this particular subject
7. Has a subtle call to action that is personable

BAD content/blog posts:

1. Rehash of other articles
2. Not important to readers  (they don’t care about the subject or topic)
3. Too vague with quality information (not enough information)
4. Hard to understand (too much legal jargon)
5. Overstuffed with keyword terms (spammy)
6. Includes link(s) to “anchor text” such as “asset protection lawyer”
7. Misspelled words and poor grammar
8. Does not provide enough quality information