Checklist To Find Out If You Have a High-Quality Website or Blog

Do you have a high-quality blog or website? 

Below are five key factors that are the Litmus test which will help determine if you have a website or blog that is high quality. 

1. Purpose Check 

• What is the purpose of your website or blog? 
• What type of beneficial research, helpful advice, wise insight, relevant information, or tips does your site provide visitors? 
• Is the content substantial by providing information beyond generalizations or otherwise lacking in helpful specifics? 
Yes or No? 

2. Content Check 

• Does your website or blog have unique written content that cannot be found on other sites? 
• Is your content grammatically correct and free from typos? 
• Does your content read natural and is it interesting? 
Yes or No? 

3. Relevancy Check 

• Is your website relevant from the visitors launching point, e.g., if your reader clicked on a link in an article to access your website, does your website relate to the article? 
• Does the content on your site reflect your visitor’s needs, wants, and interests? 
Yes or No? 

4. Quality Check 

• Do links on your pages of content connect to other pages or do you have broken links? 
• Is it easy to navigate from one page to another? 
• Do you minimize pop-ups? 
• Do ALL of your images have tags so blind people can detect what’s on your site? 
• Do you have a menu bar that is descriptive and clear? 
• Does your site load fast or is it cluttered with flash and images? 
Yes or No? 

5. Clarity Check 

• Is it easy for visitors to know what your site or blog is all about? 
• Are your products or services clearly defined? 
• You have an About Me or About Us page that tells visitor who you are? 
Yes or No? 

Scoring Results 

5 for 5 = EXCELLENT 
4 for 5 = SUPERB 
3 for 5 = FAIR 
2 for 5 = HURTING 
1 for 5 = “GORBACHEV TAKE DOWN THIS SITE” 

Click HERE to visit Google's Webmaster Central Blog and read more about how to build a quality website.

10 Tips for writing quality content and blog posts for your website

Below are a few key factors to keep in mind when developing pages of content and blog posts for your sites.

GOOD content/posts:

1. Gives helpful guidance or tips = Is “link worthy” (liked by Google who wants a good experience for users who visit your site)
2. Relevant and of interest to your audience
3. Easy to understand by readers 
4. Well written with good grammar and no spelling errors
5. Aligns with the practice areas, services, or products of your firm/business
6. Includes one keyword term that would be used by a consumer who is looking for information about this particular subject
7. Has a subtle call to action that is personable

BAD content/blog posts:

1. Rehash of other articles
2. Not important to readers  (they don’t care about the subject or topic)
3. Too vague with quality information (not enough information)
4. Hard to understand (too much legal jargon)
5. Overstuffed with keyword terms (spammy)
6. Includes link(s) to “anchor text” such as “asset protection lawyer”
7. Misspelled words and poor grammar
8. Does not provide enough quality information